I recently discovered the website called gapingvoid created my Hugh MacLeod.

(I discovered the site when this YouTuber commented on one of my videos. I in turn checked out his YouTube channel, then his tumblr, in which he mentions the site.)

More specifically, I discovered this page on Hugh MacLeod’s website, filled with advice on being creative. And it’s very good advice, says I. For example, here’s a random quote. MacLeod says:

Companies that squelch creativity can no longer compete with companies that champion creativity.

Nor can you bully a subordinate into becoming a genius.Since the modern, scientifically-conceived corporation was invented in the early half of the Twentieth Century, creativity has been sacrificed in favor of forwarding the interests of the “Team Player”.

Fair enough. There was more money in doing it that way; that’s why they did it.

There’s only one problem. Team Players are not very good at creating value on their own. They are not autonomous; they need a team in order to exist.

So now corporations are awash with non-autonomous thinkers.

“I don’t know. What do you think?”
“I don’t know. What do you think?”
“I don’t know. What do you think?”
“I don’t know. What do you think?”
“I don’t know. What do you think?”
“I don’t know. What do you think?”

And so on.

Creating an economically viable entity where lack of original thought is handsomely rewarded creates a rich, fertile environment for parasites to breed. And that’s exactly what’s been happening.

The whole thing is really quotable. And it’s just a fragment of what’s in MacLeod’s new book Ignore Everybody: and 39 Other Keys to Creativity.

I suppose much of it can seem like cliche self-help and marketing blither; certainly MacLeod’s thoughts are not unique or revolutionary. But at the same time I find them quite encouraging and inspiring. Even if you immediately agree with MacLeod’s writings, they might be easy to forget, because so many people in the world act as if they don’t agree.

I bought the book, which is an easy read; one could read through it in a hour or less. It’s so short, I’m not sure it’s worth paying list price for (list price is almost always overpriced, isn’t it?), but I thought it was worth having in tangible book form. I think it’s one of those books one can take and flip open to any page and reread when feeling bored or uninspired.

Good stuff.


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